There’s an App for That – Ticketing gets Social

JCA, Inc. teamed with seven partner organizations and the Tessitura Network with the vision of building a social media ticketing app. The resulting app, TN Social Ticketing, allows for a seamless Tessitura-based purchase path and social ticketing experience from within Facebook. Allison Fippinger served as the JCA Project Manager for the development phase of the app.

There is a running joke in my circles: if it’s on Facebook, it must be true. Like the best of jokes, it includes a kernel of truth, a nod at our own weaknesses, and a bit of cheek. The truism of the joke, however, has grown with the ever-increasing ubiquity of Facebook. Legitimacy used to come with a website; now you need a fan page.

For a forward-thinking arts organization, Facebook presents a wealth of opportunity.